Kyle Poyar converted 15 years of GTM expertise into reusable Claude skills that deliver analyst-quality research and pricing analysis in minutes instead of hours.
Four downloadable skills are available: /deep-research-gtm, /pricing-teardown, /icp-sharpener, and /gtm-plays-brainstorm—users upload them to Claude Chat or desktop app to activate.
The /deep-research-gtm skill structures research workflows like strategy consultants do, prioritizing primary sources and delivering pyramid-structured reports with citations (tested on 50 AI 50 companies' pricing models).
The /pricing-teardown skill scores pricing pages across 10 dimensions (7 for human buyers, 3 for AI agent readiness) to optimize both conversion and AI discoverability.
Skills are living assets that improve over time through user feedback—the approach transforms static newsletters into executable, customizable frameworks for any GTM workflow.